With over 30 years experience in the hospitality industry, Bonnie Buckhiester realized that
incremental revenue growth was the key to overcoming high fixed costs, low variable
costs and the volatile demand cycles of the hotel business. Although revenue management
had been utilized effectively for years in the other areas of the travel sector, the
hotel industry as a whole had not yet fully embraced the discipline. With her desire to
help hoteliers understand the benefits of focusing on revenue generation rather than cost
containment as an effective way to grow their business, Buckhiester opened her company
Buckhiester Management set out on a mission to place revenue management within a
context that hotel managers could easily adapt into their everyday management practices.
Making yield management easier to understand and evolving a practical, systematic
methodology created a number of "believers" out of previously skeptical senior management.
As hotel professionals embraced the practice, they frequently asked if Buckhiester
Management had any tools to make the process more efficient. It was out of this need
that REVolution® was born.
Today our company is pleased to offer the services of a highly qualified team of yield
management experts. REVolution® is now a comprehensive system of over 40 decision
support tools and can be supplemented with numerous interactive workshops, customized
curriculums, coaching sessions, and our unique support service ARM™ (Ask a Revenue Manager).
We are pleased to have offered our expertise to over 650 hotels throughout North America,
Asia-Pacific, the Caribbean and Latin America.
Our continued company mission is to offer unparalleled service to hotels
and resorts while establishing
revenue management as a core competency within the industry.
Located in Seattle, Washington DC and Vancouver, Buckhiester Management enables
companies to predict real-time customer demand and maximize revenues by combining
industry expertise with REVolution®, an effective, affordable combination of easy-to-use
revenue management tools, training, and process. The company’s proven approach
builds self-sufficient yield management teams, provides practical resources, and
ensures a 90-day Return On Investment.